Project

GOGO Website

Following the development of GOGO Electric’s new brand identity, I designed and built a new website to showcase the company, strengthen its digital presence and bring the new brand to life online. The site needed to present the business as a credible and forward-thinking electric mobility company, while clearly communicating its products, infrastructure and wider impact.

Client

GOGO Electric

Timeline

Apr 2024 — Feb 2025

URL

https://gogo.co.com/

Services

IT Consulting, Web Design, Web Development, Web Hosting

Goals

The main goal was to create a website that highlighted GOGO Electric’s unique products and strengths in a way that would attract interest from government stakeholders and potential funding partners. The site also needed to provide practical functionality for users, including an interactive map to locate swap stations and agents, as well as a simple system for managing job postings. Just as importantly, the backend needed to be easy for the internal team to manage independently.

Approach

My approach focused on creating a website that balanced brand storytelling with practical functionality. I structured the site to clearly communicate GOGO Electric’s offer, market position and operational reach, using the newly established visual identity to ensure consistency across the brand experience. To support day-to-day usability, I built the platform in WordPress with a straightforward content management experience for the client team. The swap station and agent locator was designed around a Google Sheet-powered workflow, making it easy to update locations without requiring technical knowledge. I also implemented a simple process for managing job listings, ensuring the website could continue to evolve as the business grew.

Deliverables

I delivered a fully designed and developed WordPress website for GOGO Electric, including a custom front-end aligned to the new brand, an interactive map for swap stations and agents, a job posting management system, and an easy-to-use backend that allowed the internal team to manage content confidently.

Outcomes

The final website gave GOGO Electric a professional and scalable digital platform that clearly presented the business and its strengths. The client successfully took over day-to-day website management following launch and has been able to maintain the site without issues, demonstrating that the platform was both effective externally and practical internally.